Digital Sales

Fluido Elevates Infosys’ Salesforce Capabilities Across Europe

Pharus is pleased to announce our role as the exclusive financial advisor to Fluido Oy in its announced sale to Infosys for all-cash purchase price of up to €65 million ($76 million), including earn-out and bonuses.

Pharus ran an outstanding process. This is the second premium transaction where we engaged Pharus, and we remain impressed with their market knowledge, perseverance, negotiating skills and tireless work ethic. The Transaction could have been challenging, given the global nature of the potential buyers, but Pharus was able to work with the Fluido team and shareholders to successfully manage a smooth process which resulted in a premium value for shareholders. We will definitely retain Pharus again.”

Juha Mikkola, Senior Partner at CapMan

Process & Outome

Executing on its strategy to help clients navigate the next stage in their digital transformation journey, this acquisition positions Infosys’ as a leading Salesforce enterprise cloud services provider, and enhances its ability to provide clients an unparalleled cloud-first transformation.

The shareholders of Fluido retained Pharus because of our broad expertise in marketing digital transformation services companies, our comprehensive knowledge of the digital and cloud services competitive landscape, and our bespoke approach to M&A advisory. We executed a targeted M&A process that involved identifying and approaching a diverse set of strategic buyers, spearheading marketing activities, leading due-diligence, and negotiating transaction terms.

What We Did

Pharus acted as the exclusive financial advisor for Fluido

The Pharus team is amazing. They were by our side through every step of the process, providing keen insights, thorough preparation and a depth of relationships in our market. Most important the Pharus team worked tirelessly for the best interests of our shareholders and employees. We are confident that the transaction with Infosys provides our shareholders with the greatest value combined with the best platform for our continued growth. THANKS TO THE PHARUS TEAM!!”

CEO Kai Mäkelä