Nextview Holding – NIBC

Salesforce-Focused Digital Transformation & Implementation Consultancy

Nextview Consulting Receives Investment from NIBC

Founded in 2009, Nextview is the leading independent Salesforce partner in the Netherlands, and a leading partner in the broader Benelux and DACH regions. In recent years, the Nextview team’s expertise and delivery excellence has powered rapid growth: in 2021 the Company celebrated its 150th employee and a successful entry into the important German market. As a certified B Corporation, Nextview strives for growth, but also a positive impact on people and the planet.

Nextview’s approach to digital transformation uniquely combines the power of the Salesforce platform with Design Thinking methodologies. Showcase Nextview Design Thinking Centers can be found in Amsterdam, Eindhoven and Frankfurt, and soon in Munich and Hamburg. In addition to its unique service approach, Nextview has deep industry knowledge in the Manufacturing & Consumer Products, Professional Services, Utilities and Financial Services sectors. The Company has experience with Salesforce roll-outs in 60+ countries.

Nextview is partnering with NIBC Investment Partners to consolidate its leadership position in the Netherlands, and to drive growth and client impact in other Northern European markets. Salesforce Ventures, the corporate venturing arm of Salesforce, is participating alongside NIBC in the transaction.

We pursued an extensive selection process to find the right advisor. We considered only M&A firms that had experience in our specific industry, with multiple deal successes. We ultimately selected Pharus, because it was our feeling that ‘these were actually nice guys.’ In the end, the advisor represents you and you work intensely together for an extended period…so it better be with a team you both like and trust. One powerful benefit was that Pharus also became a great source of intelligence to improve our business operations. Given their substantial insights into our industry, they really became our trusted advisors.   And naturally, they are also effective negotiators. In the end, it was great teamwork that led to joint success. We had set the bar very high for a great transaction -- and we got it done!

Huub WatervalFounder & CEO
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